In today’s video I discuss Facebook marketing, and how to build a successful Facebook brand.
Facebook Branding:
So recently my daughter created a Vegan fan page and she has well over 23,000 fans, she’s only been at it for a few months and is already having MAJOR success with building her Facebook brand. So what makes the difference between a good Facebook page and a bad one? Well it really comes down to the passion of the person that is running the page. You have to post good quality images, engage your Facebook fans and ask them questions, create good content that is engaging and provides VALUE to your fans. Over time you will see your organic engagement on Facebook grow. The difference between a good post and a bad post is easy to spot. You just need to look at the comments, likes, shares, if you are barely getting any likes, comments, or shares your page my have a low engagement. So you might want to consider changing things up, producing better content and also try promoting some of your good posts to get more reach.
Remember that when building your Facebook brand your posts have to have passion behind them, you need to ensure that you engage your audience and interact with them. Find creative ways to get your message across. Here are some ideas you can try:
1. Boost important posts
2. Boost exclusive discounts and promotions
3. Connect with words and pictures
4. Post consistently
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