Attraction Marketing: Is It Right For You?

What Is Attraction Marketing and Is It Right For You?

What is Attraction Marketing?

Is Attraction Marketing right for you?

Before you start marketing online there is something that you absolutely must know about if you want to successfully build an online business. 

It’s called Attraction Marketing.  

So What Is Attraction Marketing and Why Do You Need to Know About It?

Attraction Marketing is a marketing strategy where you lead with value in an effort to attract people to you.

In short, you become the hunted rather than the hunter. 

When you create content that is addressing the high stakes problems that people are encountering

right now in their business, then you become viewed as an authority and by default, an “attractive” figure.

Here’s Why Attraction Marketing Works:

Attraction Marketing works because you are starting with the customer’s or prospect’s needs in mind…

Not your own!

You’re uncovering the pains that they are currently experiencing in their business. 

Additionally, you aren’t just exposing their problems, you’re also providing a solution to their problems.

When you become the problem solver or the “pain pill” to your audience’s pains you also become an authoritative figure.

Imagine this…. you start pumping value out into the marketplace and you become the “go to” person on a specific subject.

What you’re also doing is your building the “Know, Like, Trust factor” that people need in order to feel comfortable buying from you.

What is Attraction Marketing?

Do you have the Know, Like, Trust factor working for you?

Old School vs. New School

Prior to implementing advanced Attraction Marketing methods in our business we were doing things all wrong.

We were spamming our own FB pages and we were going into FB groups and link dropping everywhere.

We were talking to anyone and everyone that we encountered throughout the day pitching them on whatever our product or biz pop was.

We were grinding away… talking to tons and tons of people but with little to no results to show for it.

And that’s because most of the people we were talking to had little to no interest in doing what were were doing.

And herein lies the problem.

Attraction Marketing 2

The vast majority of the people we spoke to didn’t want our product or our service and they weren’t looking for a business opportunity.

So no matter hard we tried or how many people we spoke to…

9 out of 10 people we spoke to weren’t in the market for what we had to offer.

We learned this the hard way and if you’re anything like us… you’ve learned this the hard way to.

But it wasn’t until we fully understood and implemented Attraction Marketing that we started to get results and achieve success in our business.

and that’s what I want to help you with today.

Before you begin marketing online you have to get this.

It’s a must or you’ll continue to struggle and pound your head against your desk wondering why you can’t get any customers or distributors. 

So How Do You Fix This? Attraction Marketing

By now you have a basic understanding of what Attraction Marketing is and why you need to implement Attraction Marketing strategies into your business.

When you think about it you can’t afford to not..

start implementing Attraction Marketing in your business today!

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About the Author:

Bill Pescosolido is a Certified Content Marketing Specialist and is in charge of the content and email marketing for Pescosolido Marketing LLC. Prior to joining his wife Michelle in their digital marketing business Bill spent 16 years in Corporate America in sales and consulting roles.

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